We were challenged to come up with a case in which Principal Financial would develop a smart speaker skill to interact with Millennials/Gen Zs. We then had to come up with a marketing plan to attract and retain those target audiences and through that campaign we needed to show what an interaction between the two parties would look like.
A senior business administration and sports management major who graduates in the Spring of 2018. Born in Liberty MO and raised in Lamoni IA. Hobbies include listening to a wide range of music and watching every type of movie.
Iäó»m a senior, major is sports management with a minor in business administration. I play baseball at Graceland, and hobbies are to hangout with friends and play baseball.
My name is Bridget Wyatt and I'm from Australia, I'm a Junior at Graceland University majoring in Business Administration and Sport Management. Some things i'm involved in here at Graceland are the Women's Varsity Soccer team and the Enactus Events Team.